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Category: Sales and Marketing

 
Horse Riding Geoff

The Great Customer Hunt

The One Thing You Need To Know. During my white-knuckle ride in the world of business writing I have definitely been able to put my seal of tried tested and approved on to the classic clichè "You can't please everybody."
 
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Horse Riding Geoff

The Financial Crisis Hope At Last

They say that when the s**t hits the fan...
 
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Horse Riding Geoff

The Cock-Up Report (When events go horribly wrong)

Colleagues are not naturally great actors and we should beware of conference organisers with brilliant snappy ideas.
 
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Horse Riding Geoff

When Choosing a Speaker for your Event do you want a Worm or a Strawberry

As a professional speaker I cheerily used this story without seeing how it applied to me.
 
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Horse Riding Geoff

Is Your Event Ideal or an Ordeal

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