Geoff Burch Logo

Category: Sales and Marketing

Salesman with a ipad

So Dumb, We Have Lost The Will To Sell

Oh boy, have I got it wrong recently. Let me explain.
the way of the dog book artwork

The Way Of The Dog

Success tends to bring its own problems, and writing a successful book brings extra huge trouble - the biggest of which is that all the people who managed to get a piece of the action, then want you to repeat it.
after dinner speaker on stage with paper in his hand

The Abuse Of Power - A Better Way Of Managing People

Someone once described me as the world's most persuasive man. As I gave the subject more thought I realized that persuasion and influence can be just the opposite of power. If you are loaded with power, why bother to persuade?
IOD Speaking After Dinner Event

Get The Right Stink To Increase SALES And Delight Customers

When we have the results of all our surveys, tests, and KPI's, we still must be prepared to innovate beyond them.
book cover resistance is useless business book

High Five! The Five Key Secrets To Business Success

As I trundle round the world doing my business guru-ing, I am often asked to give a Keynote address on some business theme or another. The client usually names a subject that is close to their heart and I try to give them a nugget-filled presentation that is relevant.
sales guru demon

Learn To Love Your Demon

Before the age of five or even before the age of any kind of language, our whole being is guided by the child within - probably because we ARE a child